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D-RAY Adds Limited Pink Beige Lipstick in New Packaging, Released October 27

D-RAY D-KISS Rouge in the new Pink Beige shade with black packaging

On October 28, Ogaland Co., Ltd. announced the addition of Pink Beige to D-KISS Rouge from its online-exclusive cosmetics brand D-RAY. Joining the existing seven shades, the new color is available in limited quantities.

A new shade combining the brightness of pink with the calm of beige

The new shade combines the brightness of pink with the calm of beige. The company says it adjusted the color with a balance of sweetness and composure in mind. It proposes the shade as an easy match for muted autumn and winter clothing, such as knitwear and coats.

The packaging has also been designed for the new shade, with a black base and matte finish. This new color and packaging are available in limited quantities, with sales ending when stocks run out.

All eight D-KISS Rouge shades and their packaging

Eight shades including existing colors; black packaging identifies the new shade

D-KISS Rouge comes in eight shades including the new addition. Alongside Pink Beige are Scarlet Red, Classical Pink, Rosy Brown, Coral Orange, Mocha Brown, Amethyst Rose and Violet Rose. Violet Rose is available only while current stocks last.

D-KISS Rouge color samples for Rosy Brown and the new Pink Beige

The color samples show the existing Rosy Brown alongside the new Pink Beige. You can compare the lip finish images and packaging.

Price, release date and retailers for the new D-KISS Rouge shade

Sales began on October 27 at five retailers, including the official online store. Amazon sales are planned for November, with the exact start date yet to be announced.

  • Product: D-KISS Rouge (new Pink Beige shade)
  • Colors: Eight shades including the new Pink Beige. The new shade is limited in quantity; Violet Rose is available while current stocks last
  • Price: 2,200 yen including tax
  • Release date: Tuesday, October 27, 2026
  • Online retailers:D-RAY official online store product page, Rakuten Ichiba, Yahoo! Shopping, au PAY Market and Qoo10
  • Upcoming availability: Amazon in November 2026; exact start date undecided

Images provided by Ogaland Co., Ltd.

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