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milktouch opens a Shibuya Modi pop-up November 10 with holiday sets

Two milktouch holiday mascara and eye glitter sets

milktouch will hold a pop-up from Tuesday, November 10 through Tuesday, November 17, 2026, in the Calendarium on the first floor of Shibuya Modi.

Holiday mascara sets and new gloss shades

The Iconic Long Mascara Special Set pairs 8 g of mascara in a holiday-exclusive shade with 3.1 g of eye glitter. It comes in two versions, each priced at ¥1,980 (tax included).

Dew Stain Sheer Lip Gloss comes in seven new fall and winter shades, 14–20, each 4 g and ¥1,815 (tax included). New liquid blush, lip tattoo and UV cushion products will also be available. Visitors can try online-exclusive shades at the venue.

Two shades of milktouch No Sebum Tone Up Sun Cushion

First floor of Shibuya Modi, with last admission at 7:30 p.m.

The pop-up is in the first-floor Calendarium at Shibuya Modi, 1-21-3 Jinnan, Shibuya-ku, Tokyo. Hours are 11:00 a.m. to 8:00 p.m., with last admission at 7:30 p.m. Admission may be restricted or numbered tickets issued if it gets crowded. There will also be a Christmas-themed photo area.

When choosing colored mascara, decide which lashes you want to color so you can picture the result. These general tips also apply to colored mascara you already own.

Image: courtesy of Olive International Japan Co., Ltd.

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