Starting Friday, November 20, 2026, ParaDo will roll out its Sakura Veil Lip serum in limited packaging at 7-Eleven stores across Japan. It comes in one shade, PK01 Soft Sakura Pink, and costs ¥770 for 2.0 g (tax included).
Cherry blossoms, mizuhiki cord and four possible marks on the base
The limited tube features a cherry blossom pattern and a decorative mizuhiki cord motif. ParaDo says it held this year’s cherry blossom blessing at Zenkoji Temple in Nagano. The base bears one of four marks for wishes fulfilled, love, fortune or beauty.
A soft cherry blossom pink that can also be worn under lipstick
The formula contains moisturizing ingredients such as Somei Yoshino cherry blossom extract and squalane. According to ParaDo, it gives the lips a sheer cherry blossom tint as a makeup effect and can be worn alone or as a base under lipstick.
Shipments to stores began on November 2, with sales rolling out starting November 20. Some stores do not carry the product. Quantities are limited and sales end when stock runs out.
When pairing it with lipstick, check the instructions for both products before layering. The following are general tips for using a lip primer.
Image: courtesy of ParaDo Co., Ltd.
