Lifestyle goods will join the cosmetics at the PAUL & JOE BEAUTE counter operated by ALBION at Sogo Hiroshima. The counter is in the cosmetics department on the first floor of the Main Building. It will present the Parisian lifestyle proposed by the brand through both cosmetics and everyday goods.
Adding handkerchiefs, pouches, and accessories to coordinate with outfits
New additions include handkerchiefs, pouches, umbrellas, and mufflers. The updated counter will offer personal accessories and gifts alongside cosmetics. The selection of lifestyle goods may change.
A limited-quantity tote bag gift with cosmetics purchases
To mark the renovation, customers who purchase at least ¥6,600 (tax included) in PAUL & JOE BEAUTE cosmetics at the store will receive an original tote bag. Eligibility is based on cosmetics purchases rather than purchases of lifestyle goods. Quantities are limited, and the offer ends when supplies run out.
Sogo Hiroshima renovation date and location
- Store: PAUL & JOE BEAUTE, Sogo Hiroshima
- Reopening date: Friday, October 23, 2026
- Location: 6-27 Motomachi, Naka-ku, Hiroshima-shi, Hiroshima; cosmetics department, first floor, Sogo Hiroshima Main Building
- Products: Cosmetics and lifestyle goods
- Inquiries: 082-512-7158
Image: courtesy of ALBION Co., Ltd.
