"Verries," a vegan clean beauty brand from Korea, will hold a limited-time pop-up store for seven days, from Wednesday, July 22 to Tuesday, July 28, 2026, at "Something Good Studio" on the 4th floor of Hankyu Umeda Main Store in Osaka.
The pop-up store will feature the brand's popular items as well as a new base makeup item making its Japan debut.
Photo spots that let you experience the brand's world, perks exclusive to purchasers, and participatory events are also prepared, so you can enjoy the many charms of Verries.
A limited store themed "Vitamin × KIDULT × SUMMER"
Verries' pop-up store is built around the concept "Vitamin × KIDULT × SUMMER."
In a space that blends the brand's signature vitamin concept, a playful kidult sensibility, and a refreshing summer mood, an immersive pop-up store is created where you can experience the brand's world through all five senses.
The event runs from Wednesday, July 22 to Tuesday, July 28, 2026, at "Something Good Studio" on the 4th floor of Hankyu Umeda Main Store, 8-7 Kakuda-cho, Kita-ku, Osaka.
New base makeup item making its Japan debut
At this pop-up store, the new base makeup item "Verries Vita Cover Concealer" will be shown in Japan for the first time.
This concealer is said to naturally cover blemishes, dark circles and acne marks with foundation-level coverage while going on lightly.
It uses silicone chips, and its vitamin formula also helps care for stubborn pigmentation.
The price is ¥1,595 (tax included), and it comes in three shades (01. Veil / 02. Ivory / 03. Vanilla).
In addition, a new shade, "06. Raspberry Cool," is added to the popular "Verries Peptide Color Lip Plumper." The price is ¥1,980 (tax included).
A full range of the brand's popular items
In addition to the new items, Verries' signature popular items can also be purchased at the pop-up store.
"Verries Peptide Color Lip Plumper" is a daily plumper with a gentle formula that is easy to use every day and gives lips natural volume and shine.
It is available in the existing five shades (01. Sherbet / 02. Espresso / 03. Cherry Cola / 04. Sakura Latte / 05. Milk Tea), each priced at ¥1,980 (tax included).
"Verries 365 Vita Cushion" is offered as a clear tone-up cushion that naturally brightens the skin tone and evens out subtle unevenness in tone.
It comes in two shades (No. 19 / No. 21) and is priced at ¥2,970 (tax included).
In addition, "Verries 365 Vita Sun Base" is a foundation-free sun base that evens out and beautifies the skin tone while keeping skin moist all day.
The price is ¥2,200 (tax included).
Purchaser-exclusive perks and an Instagram-linked event
During the pop-up store, original novelties are given according to the amount purchased.
Verries original bag with a purchase of ¥10,000 (tax included) or more
Verries original pouch with a purchase of ¥7,000 (tax included) or more
Hand mirror and mini lip plumper with a purchase of ¥5,000 (tax included) or more
An Instagram follow event will also be held.
Product purchase + Instagram follow
Purchase a product and follow Verries' official Instagram to try the capsule toy machine once. The prizes are 1st prize: original pouch, 2nd prize: mini lip plumper, 3rd prize: hand mirror.Instagram follow only
Follow Verries' official Instagram to take part in the prize drawing once. The prizes are 1st prize: mini lip plumper, 2nd prize: hand mirror, 3rd prize: no prize.
*One novelty can be chosen from the eligible items according to the amount purchased. Quantities are limited and the offer ends when they run out. Novelties cannot be exchanged, returned or redeemed for cash.
Verries, the brand that champions "Wellness goes fun"
Verries is a vegan clean beauty color makeup brand from Korea that carries the brand slogan "Wellness goes fun."
It reinterprets wellness and beauty as a "fun experience," blending skincare-minded formulas with pop designs.
The brand proposes a new K-Beauty category that satisfies both function and sensibility.
In 2026, Verries had a successful mega debut on Qoo10 and held a one-month pop-up store at Central department store in Thailand, actively advancing its brand expansion in the global market (reference: HYPERGROUND_BK Instagram).
It continues to grow as a K-Beauty brand, strengthening its presence in overseas markets including Japan and Thailand.
Verries official information
For the latest information on Verries, check the official channels below.
