Mary Quant Cosmetics Co., Ltd. will release the limited-edition makeup collection "2026 AUTUMN COLOURS," characterized by autumnal depth and soft radiance, on Tuesday, August 4, 2026.
This collection draws inspiration from dreamy autumn scenes, and sales at the online shop will start at 10:00 on the same day.
At shops nationwide, pre-orders are being accepted from Tuesday, July 28, 2026.
Limited autumn collection themed "Romantic Glow"
The company has announced that the theme of the 2026 Autumn Colours is "Romantic Glow."
It is a color collection inspired by dreamy autumn scenes, such as quietly flowing time and feelings that grow in soft light.
Starting with the duo-type eyeshadow "Eye Opener," the violet-colored serum mascara "Playful Lashings," the melancholy pink brow mascara "Brow Finish" and the ivory-colored "Daisy Palette IV" will appear in limited quantities.
The company explains that these items make possible nuanced makeup in which hidden feelings and the afterglow of dreams overlap.
Details can be found on the "2026 AUTUMN COLOURS special site."
"Eye Opener," the duo eyeshadow that changes its look depending on how you use it
"Eye Opener," a duo-type eyeshadow that lets you enjoy a variety of finishes in one, comes in 4 colors in total.
Each color is ¥1,650 (tax included) and goes on sale in limited quantities on Tuesday, August 4, 2026.
It is described as coloring the eyes beautifully with a moist, smooth texture.
Single-color use: The light color makes the eye socket and lower lids look elegantly bright, while the deep color works as an accent that defines the eyes when used along the lash line and outer corners.
Gradation: Apply the deep color along the lash line, then layer the light color while blending it toward the eye socket, and a beautiful gradation is easily completed.
Blended use: Mixing the two colors lets you enjoy changes in nuance depending on the amount layered.
*This product does not come with a brush, applicator or the like. Use it by placing it in a separately sold Color Palette or Daisy Palette.
"Eye Opener" color variations
A021 LOVE HOLIC (metallic)
A combination of a passionate wine red, inspired by love hidden within, and a heart pink expressing quiet feelings.
Deep color: Wine red (contains iridescent red pearl, iridescent blue pearl, iridescent gold pearl and red pearl)
Light color: Heart pink (contains iridescent red pearl, iridescent blue pearl, iridescent gold pearl and silver pearl)
A022 DREAM OF ME (pearl)
A combination of a gentle, cute peach pink and a dainty light mauve, inspired by an entranced, dreamlike mood.
Deep color: Peach pink (contains iridescent red pearl, iridescent blue pearl, iridescent gold pearl and silver pearl)
Light color: Light mauve (contains iridescent red pearl, iridescent blue pearl, iridescent purple pearl and silver pearl)
A023 SUNLIT LEAF (twinkle)
A combination of a moss green that sets off the light and an elegantly shining yellow gold, expressing the sparkle of light felt in a forest.
Deep color: Moss green (contains iridescent gold glass pearl, iridescent purple pearl and iridescent gold pearl)
Light color: Yellow gold (contains iridescent green glass pearl, iridescent gold glass pearl, iridescent green pearl, iridescent gold pearl, silver glass pearl and silver pearl)
A024 FOGGY NIGHT (twinkle)
A combination of a dark violet with an intelligent impression and a foggy beige full of grace, inspired by a pensive night.
Deep color: Dark violet (contains iridescent green glass pearl, iridescent blue glass pearl, iridescent red pearl, iridescent gold pearl, silver glass pearl and blue pearl)
Light color: Foggy beige (contains iridescent red pearl, iridescent purple pearl, iridescent gold pearl and silver glass pearl)
How to use: Place in a separately sold Color Palette or Daisy Palette and use with a brush or applicator.
"Playful Lashings," which adds depth and nuance to the eyes
The colored serum mascara "Playful Lashings 07" goes on sale in limited quantities for ¥3,520 (tax included) on Tuesday, August 4, 2026.
It is described as separating the lashes and coloring each one thoroughly.
The company suggests that using it together with "Eye Opener" easily completes an eye makeup look fitting for autumn. It is a smudge-proof type that comes off easily with warm water.
"Playful Lashings" color variations
07 Twilight Violet
Twilight Violet, with its mysterious color payoff, creates transparent-looking eyes in a calm shade. It contains red pearl.
How to use: Apply by lifting the lashes from the roots toward the tips. It comes off easily with warm water.
"Brow Finish," for dimensional brows
The brow mascara "Brow Finish A-04" goes on sale in limited quantities for ¥3,080 (tax included) on Tuesday, August 4, 2026.
It is described as smoothing the direction of the brow hairs and finishing them with a soft, airy impression.
The company says its treatment effect lets you enjoy brow makeup while caring for your brow hairs. It is a type that resists sweat, sebum and rubbing, and comes off easily with warm water.
"Brow Finish" color variations
A-04 Melancholy Pink
Melancholy Pink, which creates a fragile impression, finishes with a soft look that is not too sweet. It contains no pearl.
How to use: Move the brush against the direction of the brow hairs to apply color, then apply along the direction of growth to smooth them. For fine areas such as the inner and outer ends of the brows, use the tip of the brush carefully.
"Daisy Palette IV" in an elegant ivory color
"Daisy Palette IV," a daisy-shaped palette in an elegant, warm ivory color, goes on sale in limited quantities for ¥1,100 (tax included) on Tuesday, August 4, 2026.
It is sized to hold one separately sold Eye Opener, Lip Mix or similar item.
*This product does not come with any cosmetic items.
About Mary Quant Cosmetics
Mary Quant Cosmetics Co., Ltd. has "Freely, true to yourself" as its brand concept.
It inherits the spirit of Mary Quant, the fashion creator who introduced the miniskirt in the 1950s and created the cultural movement known as "Swinging London."
The company's items carry the wish that you express your true self and shine. Mary Quant's aim is described as offering the joy of creating a "look" through colorful cosmetics, skincare that beautifully conditions bare skin, and stimulating fashion items.
