M·A·C will release the full lineup of seven shades of "Glow Play Bouncy Highlighter," a new product in its "Glow Play" base makeup collection, on Friday, August 7, 2026, at stores nationwide and on the M·A·C official online store.
On the same day, two shades that were popular as limited editions in the past will join the "Glow Play Tender Talk Lip Balm" as permanent shades.
M·A·C "Glow Play Bouncy Highlighter" arrives
The new "Glow Play Bouncy Highlighter" arrives as a highlighter with a "mochi"-like texture that plays with light.
It comes in seven shades, with 7.5 g of content and a price of ¥5,060 each (tax included).
Product features
This highlighter is characterized by a light feel despite its strong adhesion. M·A·C explains that its "mochi"-like texture, as if balm and powder were fused together, makes it resistant to powder fallout and not sticky.
It clings and fits to the skin and is designed to be easy to apply exactly where you want it.
It also creates a seamless glow and sparkle that lets bare skin show through. The fine shimmer pearls blend into the skin, aiming for a finish in which only the sparkle melts in.
Even a rough application, simply tapping it on with your fingertip, sets instantly without a mirror, which adds to its appeal. It stays sheer even when layered, so it also suits changing the nuance on the go.
Seven shades of light
Seven shades inspired by the light of the sky are available to choose from according to your mood.
Wind Chill
A clear aurora shimmer gives off a crystal-clear, translucent radiance.
Stratus
A soft lilac shimmer gives a gentle glow like light breaking through clouds.
Cloud Burst
A bright gold shimmer expresses a glow like sunlight reflecting after the rain.
Sky Kiss
A pale pink shimmer creates a gorgeous glow that melts into the dazzling sky.
Sunset Drizzle
A mauve bluish shimmer expresses the dreamy glow of dusk mixed with raindrops.
Cloud Candy
A soft rose gold shimmer gives off a feminine glow like a sweet cloud.
Sepia Sky
A deep bronze shimmer expresses a nostalgic glow wrapped in the afterglow of sunset.
Two new shades added to "Glow Play Tender Talk Lip Balm"
Two new shades are being added to M·A·C's Glow Play series lip balm, "Glow Play Tender Talk Lip Balm." They are colors that were released as limited editions in the past and were well received, and are now becoming permanent.
The content is 3.14 g, and the price is ¥3,960 each (tax included).
Features of the new shades
This lip balm is a multi-use product that can be used not only on the lips but also as a cheek color. Applied to the cheekbones, it works as a cheek color that adds glow and a healthy flush. M·A·C also explains that it can be used as a base under lipstick.
It contains 91% naturally derived ingredients*1 and aims for a skincare-like moisturized feel. It contains naturally derived moisturizing ingredients*2, and is said to leave lips soft and moisturized with a single swipe.
*1 Naturally derived ingredients: natural origin index of 91% (excluding water), in accordance with ISO 16128
*2 Contains shea butter (shea fat) and jojoba oil (jojoba seed oil). Both are moisturizing ingredients
New shade lineup
Baby Doll
A brown nude shade.
Smile
A light clean pink shade.
About M·A·C (Make-up Art Cosmetics)
M·A·C was founded in 1984 in Toronto, Canada, by professional makeup artists. A world leader as a makeup authority, it holds "for all ages, all races, all genders" as its brand philosophy.
Its mission is to make limitless self-expression possible through makeup, and it takes part in fashion weeks around the world, sharing the latest trends. The brand is now available in more than 100 countries worldwide.
