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"ReFa BEAUTY SHOWCASE POP UP STORE" Now Open at Ginza LoFt, with Advance-Release and Exclusive Items

At Ginza LoFt, the "ReFa BEAUTY SHOWCASE POP UP STORE" of the beauty brand ReFa is being held from Saturday, August 1 to Sunday, August 30, 2026.

ReFa, run by MTG Co., Ltd., is a brand known for its beauty devices and cosmetics. The pop-up store features showcase displays that let you enjoy the brand's world, centered on hair care items in the three M colors: M Pink, M Mint Green and M Purple.

The appeal of ReFa gathers at Ginza LoFt

The "ReFa BEAUTY SHOWCASE POP UP STORE" is being held in a special space on the first floor of Ginza LoFt. It runs from Saturday, August 1 to Sunday, August 30, 2026, and the venue is scheduled to close at 6:00 p.m. on the last day.

About 50 kinds of items are on display, including pop-up store exclusives and advance-release items. Popular items such as the "ReFa Heart Brush" and "ReFa Heart Comb Aira" are also available, giving visitors a chance to try ReFa's wide range of products in person.

Advance-release and exclusive items at the pop-up store

At this pop-up store, the following items are sold in advance or exclusively. All prices include tax.

ReFa Aura (M colors + Champagne Gold)

A brush with pins coated in 24-karat gold. It is said to add shine to hair and to feel pleasantly cool in use.

Price: ¥13,860 each

ReFa Aura M-color hairbrush

ReFa Heart Dryer Aira (M colors + Red)

Equipped with the proprietary technologies "Sensing Program" and "Hydro Ion." A hair dryer that aims for a soft, fluffy finish while taking heat damage into consideration.

Price: ¥39,600 each

ReFa Heart Dryer Aira

ReFa Treatment Iron (M colors + Champagne Gold) and ReFa Treatment Serum

Price: ¥38,500 each

ReFa Treatment Iron

ReFa Dry Me (M colors)

Its round-fit shape fits the scalp, and its wing structure gathers the dryer's airflow efficiently to support hair drying.

Price: ¥4,730 each

ReFa Dry Me

ReFa Marquis With (M colors)

A compact hair comb that styles hair while reducing friction and brings out shine.

Price: ¥4,730 each

Popular ReFa items are also available

The following popular ReFa items are also stocked at this pop-up store.

  • ReFa Rock Oil ¥2,640 to ¥2,800 each

  • ReFa Heart Brush ¥2,970 to ¥3,300 each

  • ReFa Heart Comb Aira ¥2,970 to ¥3,300 each

A purchase bonus is also available

During the event, customers who buy two or more items at the pop-up store will receive, while supplies last, a "ReFa logo sticker + Milk Protein Shampoo and Treatment white pouches + ribbon." *The colors of the sticker and ribbon cannot be chosen.

For details, please check the official website of Ginza LoFt.

Ginza LoFt official website

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