At Ginza LoFt, the "ReFa BEAUTY SHOWCASE POP UP STORE" of the beauty brand ReFa is being held from Saturday, August 1 to Sunday, August 30, 2026.
ReFa, run by MTG Co., Ltd., is a brand known for its beauty devices and cosmetics. The pop-up store features showcase displays that let you enjoy the brand's world, centered on hair care items in the three M colors: M Pink, M Mint Green and M Purple.
The appeal of ReFa gathers at Ginza LoFt
The "ReFa BEAUTY SHOWCASE POP UP STORE" is being held in a special space on the first floor of Ginza LoFt. It runs from Saturday, August 1 to Sunday, August 30, 2026, and the venue is scheduled to close at 6:00 p.m. on the last day.
About 50 kinds of items are on display, including pop-up store exclusives and advance-release items. Popular items such as the "ReFa Heart Brush" and "ReFa Heart Comb Aira" are also available, giving visitors a chance to try ReFa's wide range of products in person.
Advance-release and exclusive items at the pop-up store
At this pop-up store, the following items are sold in advance or exclusively. All prices include tax.
ReFa Aura (M colors + Champagne Gold)
A brush with pins coated in 24-karat gold. It is said to add shine to hair and to feel pleasantly cool in use.
Price: ¥13,860 each

ReFa Heart Dryer Aira (M colors + Red)
Equipped with the proprietary technologies "Sensing Program" and "Hydro Ion." A hair dryer that aims for a soft, fluffy finish while taking heat damage into consideration.
Price: ¥39,600 each

ReFa Treatment Iron (M colors + Champagne Gold) and ReFa Treatment Serum
Price: ¥38,500 each

ReFa Dry Me (M colors)
Its round-fit shape fits the scalp, and its wing structure gathers the dryer's airflow efficiently to support hair drying.
Price: ¥4,730 each

ReFa Marquis With (M colors)
A compact hair comb that styles hair while reducing friction and brings out shine.
Price: ¥4,730 each
Popular ReFa items are also available
The following popular ReFa items are also stocked at this pop-up store.
ReFa Rock Oil ¥2,640 to ¥2,800 each
ReFa Heart Brush ¥2,970 to ¥3,300 each
ReFa Heart Comb Aira ¥2,970 to ¥3,300 each
A purchase bonus is also available
During the event, customers who buy two or more items at the pop-up store will receive, while supplies last, a "ReFa logo sticker + Milk Protein Shampoo and Treatment white pouches + ribbon." *The colors of the sticker and ribbon cannot be chosen.
For details, please check the official website of Ginza LoFt.
