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Korean Hair Care Brand "Mise-en-Scene" Collaborates with Popular Hair Salon "LAPIS" for "SALON10 Peptide Repair Line" Experience Promotion

WELLAD, a wellness-focused PR support service operated by C-position Inc., has produced a promotion for the "SALON10 Peptide Repair Line" offered by "Mise-en-Scene," the hair care brand of Amorepacific Japan Co., Ltd.

It is a collaboration with popular salons such as "LAPIS," a hair salon supported by women with high beauty awareness.

Korea's "Mise-en-Scene" New Hair Care Line Can Now Be Experienced at Salons

At "LAPIS," the promotion will run at all six locations: Shibuya Main Store, Ikebukuro, Shinjuku, Yokohama, Nagoya Sakae and Osaka Amerikamura.

During the period, products from the "SALON10 Peptide Repair Line" are used in salon treatments, giving you a chance to experience their feel and finish through an actual point of contact: the hair salon.

Interior of a modern hair salon

The "SALON10 Peptide Repair Line" is a hair care line specialized in damage repair, born from joint development with "Kitts," the salon dedicated to aespa, which does the hair for top Korean idols.

It was developed based on the expertise of a salon that supports the hair of top idols who repeat frequent coloring and heat styling. Aiming for damage care and a glossy finish, it contains a peptide that activates in response to heat.

Features of the "SALON10 Peptide Repair Line"

The "SALON10 Peptide Repair Line" is a salon-inspired damage care line that focuses on the combined damage caused by bleaching, coloring, perms, hair irons, hair dryers and more.

The company says it has upgraded its damage repair technology by adopting its original Bonding Peptide™ Complex.

It also contains the heat-activated patented ingredient "Bonding Peptide™ Complex." Using the heat of a hair dryer or hair iron, it is intended to care for damage and lead to glossy hair.

Product features

  • The patented Bonding Peptide™ Complex upgrades the damage repair technology.

  • Containing 50,000 ppm of Bonding Peptide™ Complex, it delivers high-performance damage care.

  • It supports the care of bleached, colored, permed and heat-damaged hair, addressing a variety of hair concerns.

Promotion Overview

This promotion runs from Friday, August 14 to Sunday, August 30, 2026. It ends at each store once product stock runs out.

At participating stores, products from the "SALON10 Peptide Repair Line" are used in treatments for visiting customers, so you can experience the products through salon services.

Hair care products placed on a salon chair

In addition, if you show the follow screen of the official Mise-en-Scene Instagram account, you will receive a sample of the "SALON10 Peptide Repair Line" and a flyer with a Qoo10 coupon.

Promotion event details and sample kit

Participating stores

  • LAPIS Shibuya Main Store

  • LAPIS Ikebukuro

  • LAPIS Shinjuku

  • LAPIS Yokohama

  • LAPIS Nagoya Sakae

  • LAPIS Osaka Amerikamura

  • WELLY TOKYO

  • CIEN

  • Rex-AOYAMA- and others

Products used

  • SALON10 Peptide Repair Shampoo

  • SALON10 Peptide Repair Treatment

  • SALON10 Peptide Repair Hair Mask

  • SALON10 Peptide Repair No-Wash Treatment

  • SALON10 Peptide Repair Glazing Hair Milk

  • SALON10 Peptide Repair No-Cut Oil Serum

Details on the "SALON10 Peptide Repair Line" can be found on the Qoo10 product page below.
Qoo10 SALON10 Peptide Repair Line product page

Mise-en-Scene SALON10 Peptide Repair Line products

PR Support by "WELLAD"

This promotion was produced by "WELLAD," a wellness-focused PR support service operated by C-position Inc.

WELLAD provides PR support specialized in wellness spaces such as saunas, public baths, hot spring facilities, gyms and yoga studios.

It offers end-to-end support from designing the brand experience to coordinating with facilities, sampling, event operations, influencer campaigns and media exposure, helping PR promotions that make the most of the experiential value of wellness spaces.

Inquiries about PR, promotions and experience-based initiatives using wellness spaces can be made through the form below.
WELLAD inquiry form

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