Club Cosmetics Co., Ltd. has released three new autumn shades of the glowy blush "Powder Blush Bloom" from DAISY DOLL by MARY QUANT, along with "Silk Touch Brush," the brand's first makeup brush, on Saturday, August 15, 2026.
"Powder Blush Bloom" has drawn attention mainly on social media since its release in October 2024, and is a highly rated item that won 2nd place in the Glow Award, Blush category, of the "LIPS Best Cosmetics 2025 Second Half Kodawari Awards."
This autumn, under the theme "a refined flush of autumn color," the brand offers nuanced shades that let you freely create different moods and impressions.
Three New Autumn Shades for DAISY DOLL's Glowy Blush "Powder Blush Bloom"
The three new shades of "Powder Blush Bloom" are "10 Hatsukoi Shell Pink," a neutral shade that blends naturally into bare skin; "11 Hitomebore Rose," a rose pink that brings out sensuality; and "12 Yoasobi Berry," a mauve pink that creates an intelligent, refined impression.
These new shades arrive as a gingham-check collection that evokes autumn. The price is ¥1,650 each (tax included).
New Shade Details
10 Hatsukoi Shell Pink
A neutral pink that blends into the skin, creating a natural flush and dimension. Gold and red duochrome pearls give a glow that seems to seep from within, aiming for a natural finish.
11 Hitomebore Rose
A rose pink with a soft hint of red adds a flush and glow. Gold and red duochrome pearls create a radiant, glowy complexion, and pearls of different sizes are blended in to lead to a glow a step above.
12 Yoasobi Berry
A mauve pink with a bluish tone and a moderate muted feel enhances a translucent, deep flush. Blue duochrome pearls give the skin a clear radiance and a refined impression.
Product Features of "Powder Blush Bloom"
This product contains soft-focus powders*1 that blur areas of concern such as pores and blend naturally into the skin for a soft, airy finish.
It also contains high-adhesion plate-shaped powder*2 to help prevent makeup from breaking down. It is designed to resist color fading and settling into pores, keeping that just-applied beauty.
In addition, a high-moisture triple beauty oil*3 and long-lasting moisture powder*4 hydrate the skin for a moist, soft texture.
*1: Talc, silica, alumina, titanium dioxide (all powder bases)
*2: Polymethylsilsesquioxane, alumina (all powder bases)
*3: Damask rose flower oil, dog rose fruit oil, argania spinosa kernel oil (all moisturizing ingredients)
*4: Silica (powder base), sodium hyaluronate (moisturizing ingredient)
The Brand's First Makeup Brush, "Silk Touch Brush," Also Launches
Alongside the new blush shades, the brand's first makeup brush, the "DAISY DOLL Silk Touch Brush," has also been released. It is an item designed to make a difference in the finish without needing any technique. The price is ¥1,980 (tax included), and a dedicated cover is included.
Product Features of "Silk Touch Brush"
No technique needed for a soft, ideal finish
Its design picks up powder well and catches it evenly, aiming for an even, natural finish even for makeup beginners.
A luxurious touch on the skin that adheres as if melting into it
Carefully selected extra-fine bristles deliver a soft feel, as if stroking the skin. It adheres firmly to the targeted area, leading to a delicate, elegant finish.
A smart design that also considers portability
Its compact size and dedicated cover make it highly portable, so you can easily touch up your makeup on the go.
A design that lifts your mood every time you use it
It uses DAISY DOLL's signature pink color, and is designed to make your heart flutter just by owning it, not only for its practicality.
The Developer's Commitment and About the Brand
According to Club Cosmetics Co., Ltd., the new blush shades were developed so that you can wear the depth and refined flush unique to autumn. The company focused on an exquisite color design that is easy to use every day, aiming for a finish that even people who are not comfortable with blush can adopt naturally.
In particular, it says that "10 Hatsukoi Shell Pink" is a neutral color that blends well with the skin and is a versatile shade that works regardless of your personal color.
To bring out the best in the blush finish, the company also developed the brand's first makeup brush. The shape of the brush tip was carefully considered so that it finishes beautifully without relying on technique, and it is designed so that even makeup beginners can expect a soft, natural finish. Extra-fine bristles were chosen for a soft, pleasant feel on the skin.
What Is DAISY DOLL by MARY QUANT?
DAISY DOLL by MARY QUANT was launched on the occasion of the 50th anniversary of MARY QUANT, the London-born cosmetics and fashion brand, arriving in Japan. Inheriting MARY QUANT's spirit of "Be free, be yourself," it offers playful items so that customers can enjoy combining the items they like that suit them.
Product Overview and Where to Buy
DAISY DOLL POWDER BLUSH BLOOM
Product name: DAISY DOLL Powder Blush Bloom
Price: ¥1,650 (tax included)
Shades: 3 new shades in total
DAISY DOLL SILK TOUCH BRUSH
Product name: DAISY DOLL Silk Touch Brush
Price: ¥1,980 (tax included)
Accessory: Comes with a dedicated cover
Size: Total length approx. 151 mm, brush approx. 50 mm
Distribution: Sold at LOFT, @cosme, Don Quijote, variety shops nationwide, as well as Amazon, Qoo10 and more.
Related links:
DAISY DOLL Powder Blush Bloom official site: https://daisydoll.jp/powderblush-bloom/
DAISY DOLL brand site: https://daisydoll.jp
DAISY DOLL Instagram: https://www.instagram.com/daisydoll.jp
DAISY DOLL X: https://x.com/daisydolljp
Club Cosmetics Co., Ltd. company website: https://www.clubcosmetics.co.jp
