NAO-ART Co., Ltd., a member of the Artnature Group, will begin advance pre-order sales of five new 2026 items in its Disney-character-inspired wig collection from 10:00 a.m. on August 31, 2026, on its own e-commerce site "Alicia lulu," Rakuten Ichiba and the Dinos Online Shop.
At the same date and time, resale will also begin for the eight items of the 2025 version of the "Disney Wig Collection," which went on sale in October 2025 and was well received.
New 2026 Items in the "Disney Wig Collection" Arrive
NAO-ART Co., Ltd. has recreated, as wigs, the hairstyles of Disney characters that are said to be difficult to reproduce with your own hair. The company says this lets buyers easily enjoy the hairstyles they admire.
The 2026 version lineup consists of the following five items.
Frozen: Anna (Coronation Ver.)
The price is ¥10,480 (tax included).
Anna (Coronation Ver.) product page
Frozen: Elsa (Coronation Ver.)
The price is ¥10,480 (tax included).
Elsa (Coronation Ver.) product page
Disney Princess: Jasmine
The price is ¥9,980 (tax included).
Disney Princess: Cinderella
The price is ¥8,980 (tax included).
Disney Princess: Belle (Village Girl Ver.)
The price is ¥9,480 (tax included).
Belle (Village Girl Ver.) product page
Popular 2025 Version to Be Resold
Resale has also been decided for the eight items of the 2025 version of the "Disney Wig Collection," which was well received when first sold in October 2025, with some items selling out within a few days.
Due to rising raw material prices, prices will be revised for orders accepted from August 31, 2026.
Product Overview and How to Buy
This product is planned and manufactured by Grace Co., Ltd. under a merchandising agreement with The Walt Disney Company (Japan) Ltd., and sold by NAO-ART Co., Ltd.
[Contents]
Wig
Inner net for the wig
The material is polyester.
[Sales channels]
About NAO-ART Co., Ltd.
NAO-ART Co., Ltd. is a group company of Artnature, which provides comprehensive hair-related services. It was founded in 2001 under the corporate philosophy of "giving happiness to our customers."
It operates 37 ready-made wig stores nationwide, mainly in general supermarkets and shopping malls (as of September 2025). It also handles about 50 event sales per month and a wholesale business. In 2020 it newly launched a directly operated head spa business, which is reportedly well received.
It joined the Artnature Group in 2019 and offers affordable prices, a wide product lineup and attentive customer service. Its motto is to develop and provide high-quality wigs, and it has announced that it aims to create stores in line with that.
