PAUL & JOE BEAUTE will hold an experience event for its new face powder "Poudre Visage Lumière Douce," which goes on sale nationwide on September 1, 2026, at Takashimaya Yokohama from Wednesday, September 2 to Tuesday, September 8, 2026.
At this event, you can actually try the new product, which is proposed as a base makeup item for autumn.
A New Face Powder to Color Autumn Base Makeup
PAUL & JOE BEAUTE is introducing a new base makeup product to suit the change of seasons.
"Poudre Visage Lumière Douce," which goes on sale nationwide on September 1, 2026, is a face powder that aims to create an elegant, glowing finish, as if the bare skin itself were radiating light.

New Face Powder Experience Event at Takashimaya Yokohama
From the day after the new "Poudre Visage Lumière Douce" goes on sale, an experience event will be held at Takashimaya Yokohama.
At the event, visitors can try the new face powder while receiving base makeup suggestions suited to each person.
You can check the color and texture directly on your skin and find a glowing finish suited to the coming season.

Event-exclusive novelty items are also available.
* Novelty items are limited in quantity and will end once they run out.
Details of the event can be found at the link below.
PAUL & JOE BEAUTE 2026 AUTUMN COLLECTION
Event Overview
Details of the new face powder experience event are as follows.
Venue: PAUL & JOE, Takashimaya Yokohama, 1st floor, cosmetics floor event space
Period: Wednesday, September 2 to Tuesday, September 8, 2026
Hours: 10:00-20:00
Address: 1st floor cosmetics floor, 1-6-31 Minami-Saiwai, Nishi-ku, Yokohama, Kanagawa 220-8601
Phone: 045-312-7551
* For details about the event, please contact the store directly.
About PAUL & JOE BEAUTE
PAUL & JOE BEAUTE is a cosmetics brand that proposes the lifestyle of the Parisienne who enjoys life to the fullest.
Through products that let you feel the joy of looking at, touching, displaying and owning them, not just their makeup effects, the brand shares a lifestyle in which not only the user but also the people around them are filled with happiness.
