Fru:C, the vitamin C skincare brand from Eclat Co., Ltd., kicked off a special collaboration with the entertainer Allen-sama, "Supreme Beautiful Skin Revolution," on September 14, 2026.
The collaboration came about because Allen-sama's "uncompromising aesthetics" resonate with Fru:C's commitment to product development that "overturns conventional beauty wisdom." What the two share is an attitude of pursuing the "beauty" they believe in, unbound by existing values.
Special Perks from the "Supreme Beautiful Skin Campaign"
To mark the collaboration, the "Supreme Beautiful Skin Campaign" is being held.
By applying through the campaign's special page, you can try Fru:C's Vitamin Drop at 50% off the regular price, for ¥900 (¥990 tax included).
In addition, purchasers receive the "Special 5 Perks," which let them experience Allen-sama's world.
What the Special 5 Perks Include
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Perk 1: Finest Blessing Charm A charm into which Allen-sama is said to have infused thoughts of "beauty, great fortune and total affirmation" (mailed with the second regular delivery).
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Perk 2: Allen-sama Sticker A collaboration-exclusive Allen-sama sticker (enclosed with the first delivery).
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Perk 3: Exclusive Allen-sama Phone Wallpaper Wallpaper you can set as your smartphone's home screen (provided via LINE after the first and second regular deliveries).
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Perk 4: Handwritten Message from Allen-sama A handwritten message from Allen-sama to people working hard at beauty (a printed copy) (enclosed with the first delivery).
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Perk 5: Allen-sama's Famous Quotes Allen-sama's words affirming your sense of beauty are delivered by LINE or email.
You can apply for the "Supreme Beautiful Skin Campaign" here.
A Social Media Campaign Open to Non-Purchasers Too
To celebrate the collaboration between Fru:C and Allen-sama, a social media campaign is being held that anyone can enter for free, even without buying a product.
How to Enter
- Follow Fru:C's official X and Instagram accounts.
- On X, quote the "9/11 Allen-sama information release" post and add the campaign's Japanese hashtag (for the "spreading shrine maiden" campaign) to your post.
- Winners will be contacted by DM at a later date.
Gorgeous Prizes
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Prize A: "Great Good Fortune!!" Finest Blessing Charm: 100 winners
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Prize B: "Limited Design!!" Allen-sama x Fru:C Life Sticker: 200 winners
The quoted post can be found on Allen-sama's official X account.
"Fabulous Descent Festival" for Subscribers Only
A social media posting campaign, the "Fabulous Descent Festival," is also being held exclusively for subscribers to the "Supreme Beautiful Skin Campaign."
How to Enter
- Follow Fru:C's official X or Instagram account.
- Take a photo of the Vitamin Drop together with the enclosed Allen-sama sticker.
- Post it on X or Instagram with the campaign's Japanese hashtag (for the "supreme celebration of Allen-sama and Fru:C").
Gorgeous Prizes
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Prize A: Only 3 in the world!! "God T-shirt" signed by Allen-sama: 3 winners
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Prize B: Original T-shirt in an exclusive Allen-sama design: 100 winners
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Prize C: Allen-sama "Worship" special sticker: 200 winners
Details of the campaign, entry conditions and notes can be found on the flyer enclosed with the product.
About Allen-sama
Allen-sama is an entertainer who has invested more than 100 million yen in beauty in pursuit of "one-of-a-kind beauty."
Allen-sama shares on social media a distinctive way of speaking known as "Allen-sama style" and the importance of "self-love," loving and affirming oneself, and has won wide sympathy and support.
Allen-sama's activities are wide-ranging, including variety shows and events.
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Instagram: allen_japan_official
About the Fru:C Brand
Fru:C is a vitamin C skincare brand that proposes beauty experiences with the new idea of "overturning conventional beauty wisdom."
It takes on product development that is not bound by existing concepts, such as developing a quasi-drug formula filled by BFS, a first in Japan (as of October 2024), and turning a vitamin C serum into an all-in-one.
Using proprietary technology such as the "White C Capsule," it offers products that make the most of vitamin C's appeal, and since the brand's launch, cumulative sales of the series have surpassed 2.3 million units* (as of September 2025).
Fru:C says it will continue to deliver new products and beauty experiences, aiming for "beauty that lets you be freer and love your own skin more."
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Brand site: Fru:C brand site
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Official Instagram: @fruc.beauty
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Official X: @fruc_beauty
Details about the collaboration between Allen-sama and Fru:C can be found on the Supreme Beautiful Skin Revolution special page.
