Prada Beauty will launch its new lip treatment, "Prada Lip Jelly," nationwide on Friday, October 2, 2026.
Ahead of that, an advance release will take place on Friday, September 25, 2026, at the official online store and Prada Beauty Tokyo.
As a jelly balm that melts at body temperature, the product aims to deliver rich moisture to the lips.
A new lip care product from Prada Beauty
Since its beauty launch in 2023, Prada Beauty has put forward a vision of beauty that is not bound by existing concepts.
Among its products, "Prada Balm" is known as one of the brand's icons.
The new "Prada Lip Jelly" is a lip treatment that pursues serious care to address the harsh conditions lips face, such as dryness and irritation.
It was developed as an item that combines design, innovation and function.
A texture that changes with body temperature, and moisturizing effects
When applied to the lips, "Prada Lip Jelly" senses body temperature and changes from a solid balm to a fresh, jelly-like texture.
The brand says this reduces friction during application and gives a smooth feel.
With a single application, it forms a protective film on the lips and builds a barrier that prevents moisture from evaporating, aiming to protect lips from dryness and lead to full, moisture-rich lips.
The product can also be used as a lip base, a top coat and a night care lip product.
Shared skincare ingredients
"Prada Lip Jelly" contains the following skincare ingredients in common.
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Hyaluronic acid*: Low-molecular hyaluronic acid penetrates deep into the stratum corneum and retains moisture.
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Vitamin E*1: Helps prevent roughness on delicate lips and refines texture.
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Iris root extract*2: A signature ingredient of Prada Beauty, aiming to give the lips shine and clarity.
*Sodium hyaluronate hydrolysate (moisturizing ingredient)
*1 Tocopheryl acetate (skin-conditioning ingredient)
*2 Iris pallida root extract (skin-conditioning ingredient)
Two approaches: "Blue" and "Green"
"Prada Lip Jelly" comes in two types, "Blue" and "Green," so you can choose according to your lip concerns and the finish you want.
01 Blue
The clear "Blue" gives a pleasant cooling, refreshing feel the moment it is applied and creates a naturally plump look on the lips.
It contains menthol*3 as the star skincare ingredient, so the cool sensation lasts and brings a refreshed feel.
By giving the lips a pleasant tingle, menthol*3 aims to lead to plump, voluminous lips.
It also contains salicylic acid*5, which smooths rough lips and aims for a clear glow.
In the company's use test, 73 women aged 22 to 63 used the product continuously for four weeks, and 93.2% answered that they "felt their lips were protected from dryness, roughness and peeling."
In addition, 91.8% answered that they "felt protected from external irritants such as cold and dryness," and the same 91.8% answered that "it blended softly even into rough lips." *Results may vary from person to person.
*3 Menthol (cooling ingredient)
*5 Capryloyl salicylic acid (skin-conditioning ingredient)
00 Green
"Green" specializes in intensive moisturizing care for vertical lines caused by dryness.
The brand says it maintains the lips' barrier function and protects the barrier function of the stratum corneum while preventing moisture from evaporating.
With a single application, it aims to make fine lines caused by dryness less noticeable and lead to smooth, plump lips.
A design that blends with fashion
"Prada Lip Jelly" features a design inspired by fashion.
It comes in a compact size, dressed in "Prada Green," made iconic by the brand's triangle logo.
Like the multi-use cheek color "Prada Touch," which appeared in May 2026, it also uses a unique mechanism that lets the products be connected to each other.
By combining "Prada Lip Jelly" and "Prada Touch," you can bring together the items you need, from lip treatment to cheek color, eyeshadow and lip color, in one piece.
Product overview
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Product name: Prada Lip Jelly
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Types: 2 in total (00 Green, 01 Blue)
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Nationwide release date: Friday, October 2, 2026
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Advance release date: Friday, September 25, 2026
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Advance release locations: Official online store, Prada Beauty Tokyo
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Prada Beauty official website: https://jp.pradabeauty.com/
*4 Based on applying throughout the day
