istyle Retail Inc. will open "@cosme STORE Kyoto Kawaramachi OPA" on Friday, October 23, 2026.
This will be its first store in the Kyoto area, located on the first floor of Shijo Kawaramachi OPA in Kyoto. It aims to be an experience-oriented store that meets the beauty needs of a wide range of people, from young shoppers to domestic and international tourists.
First Store in the Kyoto Area, Meeting Diverse Beauty Needs
According to data from the Ministry of Education, Culture, Sports, Science and Technology's "School Basic Survey" (fiscal 2025) and the Ministry of Internal Affairs and Communications' "2025 Population Census," Kyoto has the highest share of university students in its population in Japan.
It is also a city that welcomes 62.79 million tourists a year, according to Kyoto City's "2025 Kyoto Comprehensive Tourism Survey." A new beauty hub is opening in Shijo Kawaramachi, where these people come and go every day.
The store says it will offer opportunities to try a wide variety of cosmetics casually, and propose an experience in which many visitors can find cosmetics that suit them.
Main Features of "@cosme STORE Kyoto Kawaramachi OPA"
Catching the Latest Trends: "@cosme KOREA's PICKS"
A permanent corner introducing the latest Korean cosmetics, "@cosme KOREA's PICKS," will debut.
In this corner, items from Korean brands not yet widely available in Japan are introduced early, in step with local beauty trends. Because the brands rotate regularly, you can always find new trend items.
Meet Your Destined Cosmetics with Skin Measurement: "Self-Service Skin Measurement"
In the skincare corner, a self-service skin measurement device with a proprietary recommendation function that uses @cosme reviews will be introduced on a trial basis.
It instantly analyzes and presents products highly rated by @cosme users who have skin concerns and skin types similar to yours. You can check the measurement results and product information on your smartphone, in a service that helps you find products that suit you.
Multilingual Support and a JAPAN BEAUTY Feature
The store will have a "simple fragrance diagnosis POP" in Japanese, English, and Chinese, as well as QR codes linking to a digital map, to support smooth shopping.
It will also have a feature shelf titled "Japan's best, to share with the world / Must-Try JAPAN BEAUTY." With carefully selected excellent Japanese beauty products, the store creates an environment in which first-time visitors and tourists from Japan and abroad can shop with confidence.
A Wide Assortment and Brand Lineup
The store carries on the traditional strengths of @cosme STORE, such as a wide range of brands that transcends distribution channels, editorial sales areas, and ranking shelves.
It offers a diverse range of products, from department store brands such as Decorte, Clé de Peau Beauté, SHISEIDO, KANEBO, and IPSA, to skincare brands such as M·A·C, Paul & Joe, Takami, and The Ordinary, as well as affordable cosmetics and Korean cosmetics that are drawing attention.
The store also says it will expand its men's cosmetics and cosmetics the whole family can use, to meet a wide range of needs.
Opening Campaign Information
To celebrate the grand opening, the following campaigns will be held for seven days, from Friday, October 23 to Thursday, October 29, 2026.
App members only! 10% back in points on your shopping
During the period, showing the @cosme app point card raises the point return rate from the usual 1% to 10%.Sample set gift with purchases of ¥3,300 or more (tax included)
During the period, the first 200 customers each day who spend ¥3,300 or more (tax included) in a single transaction will receive a sample set of popular brands. * Shopping bag and gift-wrapping fees are not included. First come, first served each day, while supplies last.Limited sale of special sets from popular brands
For the opening period only, special sets and value sets from popular brands will be sold in limited quantities. * While supplies last.Opening 3 DAYS only! A no-lose lottery draw
For three days from Friday, October 23 to Sunday, October 25, customers who show their @cosme app point card when buying products can join a no-lose lottery. Prizes include original novelty items and samples. * Ends each day while supplies last.Free Kyoto Kawaramachi OPA exclusive shopping bag as a gift
During the period, visitors who purchase one or more items will receive an original shopping bag exclusive to Kyoto Kawaramachi OPA. * While supplies last.
Store Overview
Store name: @cosme STORE Kyoto Kawaramachi OPA
Opening date: Friday, October 23, 2026
Address: Kawaramachi OPA 1F, 385 Komeyacho, Kawaramachi-dori Shijo-agaru, Nakagyo-ku, Kyoto, Kyoto 604-8505
Sales floor area: 264.78 ㎡ / 80.10 tsubo
Hours: 11:00-21:00
Main brands carried: Decorte, Clé de Peau Beauté, SHISEIDO, KANEBO, BENEFIQUE, INOUI, Paul & Joe, Takami, The Ordinary, HERA, IPSA, M·A·C, ELIXIR, MAQuillAGE, KATE, CANMAKE, CEZANNE, &be, Wonjungyo, and more
[About istyle Inc.]
istyle Inc. official website
[About istyle Retail Inc.]
istyle Retail Inc. official website
[Press release on this matter]
istyle Inc. press release
