"ReFa," the beauty brand of MTG Co., Ltd. (headquartered in Nagoya, Aichi), will release "ReFa HEART SCALP 2," a new design of its scalp brush, on Friday, October 16, 2026. The announcement was made on October 7.
The company presents it as a scalp brush to use while shampooing. It says the flexible pins fit and gently loosen the scalp for a refreshed feeling, and that its moderate stimulation tidies the scalp and hair for a lighter impression.
A scalp brush for both shampooing and dry hair
"ReFa HEART SCALP 2" is a heart-shaped scalp brush. The company positions it as a brush to use both while shampooing and on dry hair.
The original "ReFa HEART SCALP" will continue to be sold after the new product launches.
Four colors including Rose Gold, priced at ¥2,420 (tax included)
It comes in four colors: Rose Gold, M Pink, M Mint Green and M Purple. The price is ¥2,420 (tax included), and the release date is Friday, October 16.
ReFa HEART SCALP 2: price, release date and where to buy
- Product name: ReFa HEART SCALP 2
- Colors: 4 colors (Rose Gold, M Pink, M Mint Green, M Purple)
- Price: ¥2,420 (tax included)
- Release date: Friday, October 16, 2026
- Where to buy: Advance release at ReFa GINZA and "Club Aira," with a gradual market rollout planned afterward
* For availability at individual stores, please contact each store.
"ReFa" is a beauty brand that proposes new beauty habits beyond existing frameworks under the theme of "VITAL BEAUTY." MTG Co., Ltd. sets "VITAL LIFE" as its business vision and develops brands, products and services in the fields of BEAUTY and WELLNESS.
Image: courtesy of MTG Co., Ltd.
