Solmjapan Co., Ltd. is launching the Japan business of "i will me:back," a body care brand from Korea. From Saturday, October 10, 2026, it will sell two types of body gel cream in advance at Loft stores nationwide (excluding some stores).
The first lineup in Japan consists of the "Bright Calming Gel Cream" in a white bottle and the "Bright Moisturizing Gel Cream" in a black bottle. Both come in 300ml, with different ingredients, feel and scents.
Bright Calming Gel Cream has a scent of yuzu and jasmine
The "Bright Calming Gel Cream" is a moisturizing body item containing 5% niacinamide. Niacinamide is included as a skin-conditioning ingredient. It also contains ROS-LONIC™ (*1), a combination of hyaluronic acid ingredients and damask rose flower water, and aloe barbadensis leaf extract (an emollient ingredient).
According to the company, it is designed with a fresh gel texture that blends into the skin, providing moisture and smoothing it. The scent combines yuzu, jasmine and woody notes.
*1 Contains hyaluronic acid ingredients (moisturizing ingredients) and damask rose flower water (a skin-conditioning ingredient). The hyaluronic acid ingredients are sodium hyaluronate, sodium hyaluronate crosspolymer, hyaluronic acid, hydrolyzed hyaluronic acid, potassium hyaluronate, hydroxypropyltrimonium hyaluronate and sodium acetylated hyaluronate.
Bright Moisturizing Gel Cream is a fruity floral
The "Bright Moisturizing Gel Cream" contains niacinamide (a skin-conditioning ingredient), SweetCera™ (*2), hyaluronic acid (a moisturizing ingredient) and honey ferment (an emollient ingredient).
The company explains that it moisturizes skin that feels dry and leaves it feeling dewy. The scent is a fruity floral. In stores, you can try the texture and scent and choose the one you prefer from the two types.
*2 A brand-original ingredient (moisturizing ingredient) containing peach fruit extract, pineapple fruit extract, lowbush blueberry fruit extract and apple fruit extract.
Sizes, prices and advance sale stores of the two gel creams
- Product names, sizes and prices: Bright Calming Gel Cream 300ml, ¥2,880 (tax included) / Bright Moisturizing Gel Cream 300ml, ¥2,960 (tax included)
- Advance release date: Saturday, October 10, 2026
- Stores (in person): Loft stores nationwide (excluding some stores)
*Availability may differ by store.
i will me:back is a body care brand that launched in Korea in 2024. It proposes body care to adopt as a daily habit.
Image: courtesy of Solmjapan Co., Ltd.
