FUKUBISUI, the skincare brand of Fukubijin Co., Ltd., has been selling four 15th-anniversary kits in advance since Wednesday, October 7, 2026. They are available at the FUKUBISUI Rakuten store and the official store. From Saturday, October 10 to Saturday, October 31, purchase gifts will be offered, and pop-ups will also be held in Shinjuku and Omiya.
The 15th-anniversary special page, which opened on October 7, introduces the brand's history and content that helps you choose a kit based on your answers to questions.
What's in the four 15th-anniversary kits
Sensitive Rescue Formula Kit
- Contents: Fukubisui 500mL / Cleansing Milk / Sesame Oil
- Price: ¥11,440 (tax included)
Moisture Fullness Formula Kit
- Contents: Fukubisui 500mL / matcha Lotion / Essence Milk Plus
- Price: ¥15,180 (tax included)
Clear Balancing Formula Kit
- Contents: Daikon Soap / Fukubisui 500mL / matcha Cream Gel
- Price: ¥14,740 (tax included)
Ageless Skin Nurturing Formula Kit
The kit contains matcha Lotion / Power G Serum / Essence Milk Plus. The price can be checked on the official product page for the Ageless Skin Nurturing Formula Kit.
Anniversary gifts at the official and Rakuten stores start October 10
At the FUKUBISUI Rakuten store and official store, a gift is offered to purchasers of the eligible kits from Saturday, October 10 to Saturday, October 31. The purchase requirement is ¥6,000 or more, and you will receive a G Serum pouch, an Essence Milk pouch and two matcha mini bottles.
*The gift may run out and end early.
*Please check the official online store for details.
For purchase requirements and more, see the FUKUBISUI official online store. On October 10, live streams about the 15th anniversary and the kits are planned on the official Instagram from 13:00 and on the official TikTok from 15:00.
Shinjuku and Omiya pop-up dates and in-store gifts
- Name: FUKUBISUI 15th Anniversary POPUP
- Dates: Wednesday, October 14 to Tuesday, October 20, 2026
- Hours: 10:30-19:30 (until 17:00 on the last day)
- Venue: Belnaturelle, 2nd floor, Times Square, Takashimaya Shinjuku
- Access: 2-minute walk from the New South Exit or Mirai Na Tower Exit of JR Shinjuku Station
- Name: FUKUBISUI 15th Anniversary POPUP
- Dates: Wednesday, November 25 to Tuesday, December 1, 2026
- Hours: 10:00-19:00 (until 17:00 on the last day)
- Venue: Belnaturelle, 1st floor, Takashimaya Omiya
- Address: 330-8511, 1-32 Daimoncho, Omiya-ku, Saitama, Saitama Prefecture
- Access: 2-minute walk from the East Exit of JR Omiya Station
Visitors will receive three sample pouches.
*Limited to one set per person. Please ask the in-store staff.
As a purchase gift, the first 20 customers who buy ¥6,000 (tax included) or more of FUKUBISUI products will receive a "matcha Cream Gel mini bottle (15g)".
FUKUBISUI is a skincare brand born in 2011 that uses Japanese plants. It offers products including "Fukubisui".
Image: courtesy of Fukubijin Co., Ltd.
