On October 9, Marui Co., Ltd. announced that the ATELIER-PIERROT Shinjuku store in Shinjuku Marui Annex will reopen after renovation on October 16. The sales floor on the 7th floor will be expanded to display products from the brands it carries.
From clothing to accessories, in an expanded sales floor
The store is a select shop focused on Gothic & Lolita fashion. Besides dresses, one-piece dresses, blouses and skirts, it carries corsets, headdresses, bags, shoes, umbrellas and more.
Along with original products, it offers Vallée lys, NewRose, MARBLE, Pina sweetcollection and others. For this renovation, the sales floor will be expanded, and displays will be prepared so you can compare the brands.
A jacquard skirt on advance sale on the reopening day
Examples of in-store items include the "Mini Corset Skirt" at ¥29,700 (tax included) and the "Shirring princess sleeve blouse" with princess sleeves at ¥17,490 (tax included). The former has boning in the waist, and the size is adjusted with a lace-up ribbon at the back.
Among the accessories, the "Secret Reliquary Lace-Up Bag" is ¥23,100 (tax included). Combining a coffin-shaped clear window with a lace-up ribbon and a cross charm, it is offered as a bag that shows off a motif of your choice.
To mark the renovation, the "Royal Nocturne Mini Corset Skirt" at ¥33,000 (tax included) will go on advance sale from October 16. It is a mini corset skirt made in jacquard fabric.
As a renovation commemoration, customers who purchase ¥30,000 or more (tax included) will receive a set of two original ribbon clips. This is limited in quantity and ends when they run out. The eligibility conditions may change.
ATELIER-PIERROT Shinjuku store opening date and hours
- Store name: ATELIER-PIERROT Shinjuku
- Advance sale item: Royal Nocturne Mini Corset Skirt
- Price: ¥33,000 (tax included)
- Reopening and advance sale start date: Friday, October 16, 2026
- Location: 7th floor, Shinjuku Marui Annex
- Hours: weekdays 11:00 to 20:00, weekends and holidays 10:30 to 20:00
* The ribbon clip gift is for customers who purchase ¥30,000 or more (tax included). Limited in quantity and ends when they run out; conditions may change.
Image: courtesy of Marui Group Co., Ltd.
