On October 28, 2026, Meishoku Cosmetics announced limited-edition BB cream packaging created through a collaboration between Moist Labo and Sanrio character Kuromi, and began sales the same day. This is the second collaboration, following 2025.
Limited black-and-red packaging featuring Kuromi’s expressions
For this collaboration, Moist Labo High Cover Medicated Whitening BB Cream comes in Kuromi-designed packaging. The two shades are Natural Beige and Natural Ochre.
The tubes and outer boxes use a black-and-red color scheme, with a different Kuromi expression on each. Shoppers can compare the two designs as well as choose a shade.
Specifications and registered product names of the two BB cream shades
Both are quasi-drugs with a stated sun protection rating of SPF50 and PA++++. The company describes the BB cream as combining six functions: serum, cream, UV protection, makeup base, concealer, and foundation. The shades and registered product names correspond as follows.
- Natural Beige (Kuromi Design): Registered product name: Medicated Whitening BB SN
- Natural Ochre (Kuromi Design): Registered product name: Medicated Whitening BB SO
Limited Kuromi BB cream: price, launch date, and retailers
- Product name: Moist Labo High Cover Medicated Whitening BB Cream (Kuromi Design) [Quasi-drug]
- Size: 30 g each
- Shades: Natural Beige, Natural Ochre
- Price: ¥1,430 each, including tax
- Launch date: Wednesday, October 28, 2026
- Physical retailers: Drugstores and variety stores nationwide
- Online retailers: E-commerce sites
Available in limited quantities.
Images provided by Meishoku Cosmetics / (C)'26 SANRIO CO., LTD. APPR. NO. L672847
